Required reading:
Think Outside the Box Office: The Ultimate Guide to Film Distribution and Marketing for the Digital Era [Paperback] by Jon Reiss
pages 53-131
The Long Tail, Revised and Updated Edition: Why the Future of Business is Selling Less of More [Paperback] by Chris Anderson
pages 85-146
Written Homework: Consider Question #3 on p. 90 of Parks: Identify a sales agent who might be appropriate for your film. Instead of writing to that sales agent, make a blog post with contact info for that sales agent and a brief explanation of why you think that sales agent might be right for your film.
Also, please read the Oberholzer-Gee 2010 study and be prepared to discuss.
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4 comments:
http://filmsoutsidethebox.blogspot.com/2012/02/week-4-homework.html
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http://piratefilmmaking.blogspot.com/2012/02/finding-right-sales-agent.html
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